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№12693, Последнее обновление: 30 июля 2014
Резюме Marketing communications manager, Production: Кино, ТВ, Web, Public Relations, Реклама, Маркетинг, Исследования, Mediajobs.ru
(25 мая 1984)
Гражданство: Россия
Желаемая должность и зарплата

Marketing communications manager

100 000 руб.
График: Полный рабочий день
Опыт работы 9 лет, 10 месяцев
Февраль 2013 — Апрель 2014
1 год, 3 месяца
AROMACO (Russian market leader in scentmarketing and scentbranding: the use of scent as an innovative marketing tool to extend brand identity and influence customer's behavior) - www.aromaco.ru



Business Development Director
As a Business Development Director in Aromaco was responsible for: - building and implementation of regional development policy and partnership programs - b2b sales - interaction with potential franchise owners and participating in the selection and negotiation - management and recruitment of new affiliate partners - achieving monthly revenue goals - developing marketing tools for affiliates to increase sales Achievements: - signed 3 dealership contracts (Omsk, Novosibirsk, Novorossiysk) and 1 franchise contract (Kazakhstan) - opened 4 affiliates (Saint-Petersburg, Krasnodar, Ufa, Kazan) - increased regional sales from 200.000rub to 1.500.000rub (5.700$ - 42.800$) per month - signed 5 partnership contracts - achieved a big client (The X5 Retail Group: 11 stores, the total customer's amount - 5.500.00rub (157.000$)) - through an affiliate program with Ad agency "Twiga Communication"
Июль 2004 — Февраль 2013
8 лет, 8 месяцев
New-Tone (Advertising agency "New Tone" is one of the leading transport, outdoor and indoor advertising agencies in Russia founded in 1994) - www.new-tone.ru
Public Relations, Реклама


Head of OOH Buying Department
As a Head of OOH Buying Department in Ad Agency New-Tone was responsible for: - department team establishment - coordination and Managing department's work (5 persons in team) - cooperation with other divisions (account, finance, logistics, print departments) - developing and implementing the strategy of regional development - control of payments - participating in tenders - negotiations - analysis of Russian OOH AdMarket - developing OOH media plans Achievements: - successfully hold federal advertising campaigns (Nissan - 15 cities, Mazda - 25 cities, Alpen Gold - 18 cities, Estrella - 12 cities, Nomos Bank - 63 cities, State Transport and Leasing Company – 41 cities; Kira Plastinina – 65 cities) - increased purchasing amount from 3 to 20 million rubles per month (about 2500-3500 places per month) - developed a huge base of contractors all over Russia (more than 250 cities, about 750 suppliers)
Образование
2011
Russian State Management University
Повышение квалификации, курсы
2011
Russian State Management University
Marketing
Профессиональные навыки
Contracts Negotiation Cross Functional Coordination Franchising Indirect Sales Marketing Analysis Marketing Communication Project management Recruitment Team management
Дополнительная информация, личные качества
A highly efficient and self-motivated professional with loads of initiative and enthusiasm. My business development experience has given me an extensive experience in facilitating B2B relationships. Also had wide experience and knowledge of advertising and marketing communications. Can relate well with people at all levels, handle multiple assignments simultaneously. Determined to meet challenges and interesting projects on a constant basis seeking a management position to work for the growth of the company.
Рекомендации
Aromaco Uldashev Ruslan (CEO) +79269195333 New-Tone Karakotov Vladimir (CEO) +79255853076
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