Public Relations, Реклама
Senior Account Manager
•Developing of communication strategy for each account individually (including objectives, competition analysis, main audience identification and listing activities), approving it with the account management, advising on better activity strategy to reach the target audiences and raise awareness;
•Executing PR campaigns and events for the accounts, liaising with renowned celebrities, publishing houses, le beau monde facilities (famous restaurants, bars, clubs where co-brand actions could take place); managing organization of such events.
•Leading and maintaining media relations and contacts;
•Organizing and handling press events, including group and individual press-trips;
•Handling ongoing media meetings in order to increase awareness and visibility of the account in media market;
•Writing & translation of the press releases;
•Preparing PR reports: weekly updates, monthly PR reports;
•Managing and supervision of the small team.