The Media Planner sits within the Russia and North East Europe channel team in CEEMEA. The role is responsible for planning, co-ordinating and evaluating the on-air communications strategy for Discovery Channel Russia, TLC Russia and Animal Planet Russia to ensure they fit with the programming and marketing strategy for them in the region.
By applying the principles of media planning, marketing and advertising and using a wide range of audience data; the Media Planner will execute promotion and continuity plans to create the most effective and editorially sound presentation schedule.
Discovery Networks International reaches nearly 1 billion cumulative subscribers in more than 200 countries and territories and 45 languages, delivering global appeal and local relevance while connecting with diverse audiences by providing context and knowledge for the ever-changing world around them. Led by flagship Discovery Channel, Discovery Networks International distributes 26 network entertainment brands including Animal Planet, TLC, Investigation Discovery and Discovery Science.
Discovery Networks International encompasses four regional operations including Latin America/U.S. Hispanic, Western Europe, CEEMEA and Asia-Pacific. Spanning six continents, Discovery has 38 international offices with regional headquarters located in Miami, London, Warsaw and Singapore.